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Internationalisation of User Experience Design

An article I wrote recently for African Loft:

‘The field of user experience design (UXD) within software development is one that is gradually gaining recognition, especially within the developed world. It is broadly defined as the experience that a user has while interacting with a piece of software…Why is this relevant to African development? Over recent years there has been an increased interest, by some specialists in the field of UXD and emerging market development, in the fact that much of the development within areas such as Africa often fails. These specialists have been able to research and conclude that much of the failure, in terms of the technology itself anyway, can be attributed to the lack of application of the ideologies of UXD.’

Take a look here.






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